The idea behind Hint is simple: Pure water, nature's original refreshment, accented with natural flavor to make it tasty. Not sweetened, dyed, chemical-ed, vitamin-ed or anything else-ed! Hint is a refreshing and healthy alternative to juice, soda and other sweetened drinks. Great taste without all the junk. Finally: Freedom from the boredom of plain water! Join the movement, and remember: Drink Water, Not Sugar.